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KC Bloom
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SALEM, MASS. – A two-part speaker series from Salem State University’s sport and movement science department will conclude Wednesday with a deep-dive into the surging world of women’s sports.
Author and writer Jane McManus will come to Salem State University Wednesday, April 2 for an event titled The Fast Track: Inside the Surging Business of Women’s Sports. The event will be held in the Recital Hall of the classroom building on Harrington Campus from 10:50 am-12:05 pm.
“Women’s sports is an expanding industry. There’s a lot of excitement and growth in that realm,” said KC Bloom, a professor of sport and movement science who is among the faculty organizing the series. “We’ve got the WNBA, which is currently undergoing an expansion. We’ve got a women’s professional baseball league starting up. Women’s soccer is huge and seeing an expansion in the number of teams.
“We’ve also seen a large increase in terms of support at the university level,” Bloom continued. “For example, everyone knows who Caitlin Clark is and people who were her fans when she was at Iowa are now following the WNBA. There’s been more and more investment… And there needs to be more investment, because the equity isn’t there.”
For more information, contact Bloom at kbloom@salemstate.edu.