Job Posting: Social Media Student Worker

Hours and Wage: 10 hours/week, $15/hour

Term of Employment: Fall 2024

Department: Marketing and Communications



The social media student worker plays an important role in assisting the university’s web and social media team with the day-to-day creation, publishing and planning of social media campaigns and activities, increasing engagement among the university’s central audiences while advancing the area’s online marketing objectives. Training and team check-ins will be remote, but the social media student worker is expected to be in person to attend and cover campus events. 

Internships duties/responsibilities:

• Create and curate short videos for social media, especially TikTok and Instagram, with a willingness to be on camera

• Capture and edit photos and video

• Promote and attend campus and community events to engage prospective students, current students and the external community

• Identify popular trends for university audiences

• Understanding and following Salem State branding/copyright guidelines

• Collaborate with campus partners and organizations to create content and highlight diversity

• Offer a unique student perspective to the marketing and creative services department

• Track analytics on social media posts

• Write several web stories/student profiles

 

The ideal candidate will possess the following skills:

• Experience creating TikTok videos and Instagram reels and stories

• Photography/video experience (Knowledge of the Adobe suite a plus but not required)

• Strong attention to detail

• Strong writing skills and creativity in developing visual content

• A basic understanding of social trends and a willingness to explore

• Comfortable adapting to new environments and people

• Comfortable approaching others to ask for their consent to be photographed/filmed 

• Strong ability to communicate, collaborate and plan with others over email, Zoom calls and remote work methods

• Positive attitude and teamwork-focused approach

 

Goals/Expectations:

•1 TikTok/Instagram reel per week

• Arrange 1 Instagram takeover per semester

• Attend weekly social planning meetings remotely

• Report trends and bring ideas to the team

• Discuss upcoming projects and any roadblocks

Apply to be the social media student worker.